# Association
> [!summary]
> *Association has tremendous influence on spiritual progress or degradation. These analogies illuminate how association shapes consciousness.*
## Iron in Fire
### Transformed by Contact
Iron placed in fire becomes fire-like—it glows red and burns. Similarly, association with devotees transforms one's consciousness toward devotion.
![[sb/4/22/23#purport|iron]]
—SB [[sb/4/22/23|4.22.23]] Purport
See also: [[sb/1/5/25|SB 1.5.25]]
## Crystal Reflecting Color
### Taking on Qualities
A crystal reflects the color of objects near it—red near red, blue near blue. The soul similarly takes on the qualities of its association.
![[sb/3/27/12#purport|crystal]]
—SB [[sb/3/27/12|3.27.12]] Purport
## Milk Touched by Serpent
### Contamination by Bad Association
Even pure milk becomes poisonous when touched by a serpent's lips. Good qualities can be contaminated by bad association.
![[sb/4/14/42#purport|milk]]
—SB [[sb/4/14/42|4.14.42]] Purport
## Plant Near Sandalwood
### Fragrance by Proximity
Plants growing near a sandalwood tree absorb its fragrance. Association with saintly persons imparts spiritual qualities similarly.
![[sb/1/5/16#purport|sandalwood]]
—SB [[sb/1/5/16|1.5.16]] Purport
## Waves in River
### Carried by Current
One is carried by the current of association as objects are carried by waves in a river—the direction depends on the current.
![[sb/5/14/1#purport|waves]]
—SB [[sb/5/14/1|5.14.1]] Purport
## Fire Starting from Single Spark
### Devotion Spreads
As fire spreads from a single spark, devotional service spreads through association with even one pure devotee.
![[sb/3/25/25#purport|spark]]
—SB [[sb/3/25/25|3.25.25]] Purport
## Cloud Bringing Rain
### Mercy Descending
The association of pure devotees is like rain clouds that bring life-giving water—wherever they go, spiritual life flourishes.
![[cc/madhya/22/51#purport|rain]]
—Cc. [[cc/madhya/22/51|Madhya 22.51]] Purport
## Touchstone Making Gold
### Contact Transforms
Association with pure devotees is like a touchstone that turns iron to gold—it has the power to transform ordinary persons into devotees.
![[cc/madhya/22/54#purport|touchstone]]
—Cc. [[cc/madhya/22/54|Madhya 22.54]] Purport
*Complete reference: [[index/entries/analogies|Analogies Index]]*
*See also: [[wiki/analogies/guru-disciple|Guru & Disciple]], [[wiki/analogies/devotional-service|Devotional Service]], [[wiki/analogies/holy-name|Holy Name]]*