# Cc. Madhya 22.107
## Text
> nitya-siddha kṛṣṇa-prema 'sādhya' kabhu naya
> śravaṇādi-śuddha-citte karaye udaya
## Synonyms
*nitya*-*siddha*—eternally proved; *kṛṣṇa*-*prema*—love of Kṛṣṇa; *sādhya*—to be gained; *kabhu*—at any time; *naya*—not; *śravaṇa*-*ādi*—by hearing, etc.; *śuddha*—purified; *citte*—in the heart; *karaye* *udaya*—awakens.
## Translation
**"Pure love for Kṛṣṇa is eternally established in the hearts of living entities. It is not something to be gained from another source. When the heart is purified by hearing and chanting, the living entity naturally awakens.**